MilesWeb - Profile

Google has its own algorithm of ranking the websites. More weightage is given to the content of the website, crawling speed and the authoritativeness of the backlinks for the website.

There are many ways to get visitors to you website. The first one is by securing good keyword rankings. The keyword rankings can be enhanced by performing the SEO activities on a regular basis. Start getting backlinks for the keywords and the moment your keywords start featuring in the first pages, you will get more visitor traffic.

If you have opted for a hosting account that provides with a cPanel or Plesk control panel, it will become easier for you to maintain a track record of your website. In cPanel you can check the AWStats of the website that provides with a complete overview of the incoming traffic to the website, along with the unique visitors. You can also check website traffic related information in Alexa.

The Google keyword tool is one of the best tools according to me. Its free and it lets you select the most appropriate keywords in accordance with the location and nature of your website.

Search engine optimization is a great way of enhancing the online presence. Both SEO and PPC are good and rewarding techniques however they must be used in accordance with the goals that you would like to achieve through online marketing.