It is a crazy one, don't see many companies offering it as a service but I think it could be huge if its 100% legal. Then again I don't see why it wouldn't be, it's just cleaning! But who knows, going to try and find out more about it before I go and start cleaning my logo onto stuff!!
PostsReverse Graffiti Advertising - Legal, Illegal or just un-ethical? 4th February 2016 2:31 PM Reverse Graffiti Advertising - Legal, Illegal or just un-ethical? 2nd February 2016 8:08 PM This just raises more questions too: http://landarchs.com/reverse-graffiti-activism-art-vandalism/ Reverse Graffiti Advertising - Legal, Illegal or just un-ethical? 2nd February 2016 8:06 PM Don't think I've ever been in the Legal part of the MLS forums before. I'm looking for a bit of information on "Reverse Graffiti" and the legally / illegally or it. There seem to be conflicting views with the overall thought process being cleaning something cannot count as vandalism but would like some information from a legal bod on whether you could actually be prosocuted for it. https://en.wikipedia.org/wiki/Reverse_graffiti Either way as a marketer I think its cool and saw my first ever one last week in Cardiff what does everything think? Trendy new domains, and what Google really thinks of them 23rd July 2015 11:29 PM Hi Steve, I'll take a crack at this one. First point: Geo TLD's ".co.uk for UK" ".es for Spain" ect all rank higher in their SPECIFIC geographically search engines. Makes sense. Second point: The myth of .com/.org/.net's ranking higher than the old TLDs that were still available such as .info and .co is complete BS. I spoke to probably 5-10 SEOs on this subject many of which summed it up as myths created by domain registrars so they could charge more...Again makes sense. But to go 1 step further their reasoning was so flawed as one of the arguments was "You see more .com websites in the top spots of Google than .info", yeah there is also 1000x more .com websites than .info's.... Third point: This one isn't proven just what I (and a few other SEOs think). The TLD acts as a keyword in the URL. We all know "keyword in URL" is the 2nd biggest on-page ranking factor (after the title). So Bob.plumber and bobplumber.com is essentially the same thing. BUT interestingly now you can have longer "more optimised" domains without seeming spammy. For example bobplumbingcardiff.com long and not particularly memorable But BobCardiff.plumber Or even better Bobplumber.london you have both your keywords in there and it's less to remember... Also I think a bonus is from a UX point of view. Google is always harping on about how UX impacts SEO (which is does) but if you have 2 results ranking 1st and 2nd for a keyword and 1 has: domain.com and the other is domain.xyz which one would you click on? Also also: The fact that the .com site WINS the click and increases CTR from the SERPs is a ranking factor in itself... Hope that made sense haha. Looking to Gauge interest from Small Business about a service 15th June 2015 8:24 PM
“You sell the idea fine, the concept is great, but you don't mention the fine print/restrictions that impact upon the client with regards the longevity of this idea.
So re second para, if they will own the domain name then how can you rent it to them?” No they don't own it. It's rented. So instead of PPL which is more hassle for both parties, it's pay to rent the site XX amount per month Looking to Gauge interest from Small Business about a service 15th June 2015 4:44 PM Don't really agree with the 2nd paragraph but apart from that understand your points. My thinking is this though: Someone comes to me wants to rank for "plumber Cardiff" say. I quote them £300 per month, say takes 4 months to get 1st. So that's £1,200 to them + the risk factor of I could be sh*t yeah? I mean testimonials / case studies / proposals whatever for closing clients, but still the risk element is there for them. Alternative a site already ranks #1 for "plumber Cardiff" gets 10-15 lead a month. They take on that business for £100 per month. Still £1,200 a year but the risk factor is so much lower. They get leads "from day 1" as it was without the lag time. AND there is no closing/selling involved. They say they don't want it, it's not a problem, there is tons of competition. That's my thinking anyway. Anyone else have opinions/ideas? Looking to Gauge interest from Small Business about a service 14th June 2015 10:10 PM Hi, Haven't posted around for a while but wanted to gauge the interest for an idea I was having regarding lead generation for small companies. Just a quick post and don't want to make this self promotional in anyway just looking for what people would pay and if they would take on a service like below. Okay so essentially it's ranking a website in Google for industry-locational keywords and then selling the leads...Except instead of selling the leads, the site would just be rented out for a fixed price per month. Okay so to explain this a little more, I'll just use a quick example for a medium competition keyword in my city. "accountants Cardiff". This term is extremely expensive to bid on (with Google adwords). And search volume is around 250 searches a month. Say I had created a site, it ranks half way down page 1, and in the top 3 on the google maps listings. Get's 4-8 "leads" a month. Would businesses be interested in owning the "contact" information on that page, so as soon as someone sees a number, they are shown the client's phone or the individuals email/contact form. So that's the plan, and my questions are: 1.) Would YOU as a small business owner rent a page like this? 2.) How much would you pay monthly? I think my main target audience would be businesses already paying per click for traffic from Google. But would like to hear people's opinions. Hope that makes sense. Thanks, Tom. The Mobile Update - 21st April 2015 (It's big) 7th April 2015 2:18 PM Yeah Rand's a solid guy, quite smart actually what they are doing with the non-mobile friendly moz site. And yeah great PR too! The Mobile Update - 21st April 2015 (It's big) 6th April 2015 5:36 PM Hi Guys, Not sure if this has been discussed on the forum yet but its something that small business owners should probably get a heads up about. On the 21st April 2015 Google will be releasing an algorym change aka "the mobile update". According to quite a few sources this is going to be a big one and is likely to penalise individuals's sites that are not "mobile friendly". You can check if your site is mobile friendly, using the Google tool here: https://www.google.com/webmasters/tools/mobile-friendly/ If your site comes up with a "yes" you have nothing to worry about (unless you want to get technical.) If it comes up with a "no" I would highly recommend seeking a mobile optimisation or responsive web design service. The full ins and outs of the update can be found:http://moz.com/blog/9-things-about-googles-mobile-friendly-update If you have any questions give me a shout or just post here. Thanks, Tom. Offering a free niche-specific case study 26th March 2015 3:50 PM Not sure if this is the right forum section but I'm looking to do a case study for a financial client. This would be totally free to the client but all information would be public and used for marketing material. It's a local seo campaign and as mentioned I need a business in the financial niche, financial advisor would be perfect who aren't ranking particularly well for their local "financial advisor location" keywords. P.M. or visit my site to get hold of me. Thanks, Tom. |