Coke dropped a clanger during London 2012

By : Administrator
Published 20th August 2012 |
Read latest comment - 21st August 2012

So you become a sponsor of the Olympics with an unparalleled marketing opportunity and you let the trainee from the art department draw the world map

"Coca-Cola has issued an apology to Greece after it deleted the country from a map displayed at the Olympic Park during London 2012"
Coke sorry for Greece Olympic blunder | News | Marketing Week

Even the big boys get it wrong

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn
Comments
We're all only human after all. I bet you though, they'll be checking things a bit more thoroughly after this. Or, could it be another marketing "spoof"/technique, to get people talking....

Thanks,
Dreamraven

Or, could it be another marketing "spoof"/technique, to get people talking....

aha... I like it you cynic

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn

and its not even Monday...

Thanks,
Dreamraven

Pretty unforgivable considering they invented the whole thing!!

enterprisepe

Im referring to Greece of course - not CocaCola!

enterprisepe

Im referring to Greece of course - not CocaCola!

was just about to say... I new it had been around for a while, but...

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn

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