Leading on from a recent thread about haggling and negotiation, how about the Premier League? That was some haggle!
Sky paid £4.2bn for five of the seven TV packages while rival BT paid £960m for the other two in the record TV rights auction. The deal will run for three years from 2016.
Sky paid 83% more than it did in the last round three years ago.
BBC News - Premier League in record £5.14bn TV rights deal
Poor old BBC, it's never going to compete in that kind of market! So it works out at over £10m for each game.
Sky obviously expect to get a return on their investment, but you wonder how much more costs can increase? The numbers involved now are baffling