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Had this email come through from an SEO company (which no doubt I'm not the only one that gets bombarded on a daily basis) but I thought this was a good one, and hesitated over the delete button.

It's a great play on the legal ambulance chasing industry, and first time I've seen it applied somewhere else.

Subject

No Win No Fee - Google Manual Penalty Recovery

Regardless of if you have had a manual penalty or not, it might make you think that these SEO bods actually know what they are doing, and may encourage you to open the email and read on.

I won't name the company as they did some work for us a long time ago, and personally I thought they were useless, but I guess they may have improved... 

Subject lines are always the frontline of any email marketing campaign. Have you spotted anything original lately, or seen any that stood out and made you hesitate from the delete button?

Courtesy of cartoonist Jan Sitek (who also drew the Avatars and Smileys for this forum )

Depends where about in the business journey you are talking about. eg a start up, or for a more established business?

My 5 pence worth, For a startup, I'd say, passion, research, marketing, a budget and luck!

For established, I'd say passion, analysing what has and hasn't worked in the past, and marketing to current and new customers, budget/profit and a bit more luck

Hi Ray,you must have one of the most frustrating jobs, and possibly at times rewarding that I've come across. Regardless of the politics, hats off to you and your colleagues who have to work within the constraints of the system. Makes your stop smoking thread even more impressive 

There are lots of depends type questions. Easiest way is to ask your webdesigner, who will have it sorted in minutes (ish)

If you are doing it yourself, then it depends on what platform/what code you are using, eg wordpress, php, asp etc. If you are on a wp platform, I've no doubt there is a straightforward plugin that someone has written.

Otherwise I'm no webdesigner but I'd assume you would need something like a flash player installed to run video, and this would then give users the chance to copy and embed it if this is what you wanted.

Originally Posted by strumalongphill

“ Afraid so all work and no play makes Jack a dull boy is the old saying.

Would you like refreshed and revitalised employees or knackerd burnt out ones”

All for occasional public holidays in the interests of employee morale. Just maybe space them out a bit more

An ex-squaddie is for life not just for xmas

Echo Barney, military bods can bring a lot to your business, can be quicker to adapt to new situations than civilian counterparts and have a natural make do/can do attitude, rather than we haven't got the right kit, it won't work.

But they can also take some re-programming when it comes to working hours  I remember wondering why team members thought it was unreasonable to be expected to work 14 hours when dealing with a new project, when I couldn't get my head round the fact I was getting paid overtime

Outlook is just your email client, so it makes no difference to me what email system you use, but what I'm more bothered by the actual email address. eg bob@xyz-company.com sounds much more professional than xyz-company@hotmail.com

There's a multitude of vendors out there, and lots of different options. eg you could use Googles Gmail to send and receive your company emails. They do an apps for business package for a small monthly fee. Haven't used it, but being Google it can't be too bad: Google Apps for Business

If you want to use Microsoft Outlook as an email client, then you will need a license (which you will have if you have a copy of Microsoft Office) then after that it's up to you how you connect to your email provider, and who you use.

If you are at a complete loss, then I'd suggest talking to someone like cobweb.com who will be able to talk you through the options, and get you set up quickly and efficiently. They will also provide you with an Outlook license and the code to install it if you don't already have it.

The beauty with outsourcing it is for a few quid a month, you have complete piece of mind that your emails are working, set up correctly, and when new versions of software come along, you simply upgrade when told to. If your emails stop working, you have a UK phone number where you can shout at someone  Only happened about twice briefly over last few years, mainly due to a denial of service attack, but customer service has been very good.

Blimey I thought we had seen the last of the big banking restructures, obviously not:

Barclays to cut 19,000 jobs over three years - BBC News

"Barclays is to cut 19,000 jobs by 2016, with about 10,000 to go in the UK, the bank has said.

As part of a new strategy, the investment part of the bank will lose about 7,000 jobs by the end of 2016.

Barclays' investment bank has been hit by a slowdown in the demand for government and company debt.."

I see in the same article there is talk of closing 400 branches in the near future. Poor old high street gets hit again...

lol made me chuckle. Well at least you'll be close to the manufacturing plant 

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