Posts

Do you use helium in party balloons? 18th November 2013 11:37 AM
Well this has to be filed under - blimey!

I couldn't believe this when I read it on the beeb, as I regularly give the kids helium balloons!

“The US has been selling off its helium reserve, established in the 1920s to provide gas for airships - but even so, shortages have been occurring.

Some scientists believe a finite resource that could one day run out should not be used for party balloons.

In the universe as a whole, it is one of the commonest elements, second only to hydrogen in its abundance. On Earth it is relatively rare, and one of the few elements that escapes gravity and leaks away into space...

...But helium is unique. When it's gone it is lost to us forever.

BBC News - Is it right to waste helium on party balloons?”

erm, no more party balloons for the kids then!
God bless Corporate Security

2 months after Adobe confessed to getting hacked, and urging us all to change our passwords, I get a nice letter through the post..

“...we began investigating the incident as soon as we learned of it. Although our investigation is ongoing, we believe that the third party likely took from our systems certain customer names, payment card expiration dates, encrypted payment card numbers and other information relating to customer orders...”

In other words, they got everything!!!!

“....in addition the third party used our systems to decrypt some card numbers...”

Beautiful, thanks Adobe, Xmas knocking on the door, how to insure trust and confidence in eCommerce
Naming a brand/business 14th November 2013 4:43 PM
It's a great question with no easy answer, and I remember going through the pain of choosing a business name and being surrounded by pieces of paper!

Now I'm older and wiser, personally I'd do things differently. I always think of a name tag you have to wear if you go to an event, or you are a visitor at another company. If someone reads that name tag, can they work out what it is you do?

Success with a business (IMHO) is all about marketing and being obvious. If you have to explain to people what it is you do, then you're making life hard for yourself. (as I often end up doing if I'm at a networking events or trade show).

If I was starting from scratch, and was selling widgets, I'd call myself Steves Widgets. If I was a lawyer, it would be Steves Legal Services, Steves Pasty Company etc. Or XYZ Pasties, XYZ Paper Clip Manufacturing etc. Then I'd base a logo around the text rather than have an irrelevant logo.
Optimizing a Site in Baidu 14th November 2013 3:56 PM
“You can follow these points...
Content must be in mandarin...”

Thanks Alice, good to see a response from a Chinese user.

Does the domain and hosting have to be in China, as I know our UK site used to get indexed, and I had to add an entry to our robots file to block them.

Or is it simply a case of getting better rankings if you are hosted in China?
slow retail 14th November 2013 3:48 PM
“I anyone else in retail find it very slow? Our town here is deserted on the high street and in town in general.”

Just being curious, and having zero retail experience, I wonder if the business type is relevant? For example, as a glasses wearer, I'm never going to be buying glasses online, and will be having an eye test and choosing glasses in my local optician. But for me that would a deliberate trip into town, rather than mooching round the town centre and going in on impulse.

So in theory, if other people are the same, then lower casual shopping footfall wouldn't make too much difference to specialist type businesses? Or is footfall important regardless of the business, and allows upsell of other "stuff".

Or am I talking cobblers?
G4S Tag Dead People 14th November 2013 3:26 PM
“Oh I had a **** day at work......”

Oh dear

Did think of you when I saw on the news about the bloke who took his tag off and came out of the Mosque wearing a Burka. Think that was G4S wasn't it?

Apparently there had just been an investigation into whether he had been tampering with his tag previously, of which they said there was no evidence.

Bet you have millions of stories, should write a book, I'd buy it
“One of the (many!) reasons I like mylocalforums is that contributors are realistic!”

lol, no I'm just too honest for my own good
Initially you will probably end up with a bit of a scatter gun approach, then as you start to track and measure results, you will spot patterns and start concentrating on areas that are working.

I tend to have fits and spurts, and if it's been a busy week, normally end up with a social media friday
Some Friday Social Media Humour 8th November 2013 12:13 PM

credit Proterra Advertising (ProterraAd) on Pinterest
Are you wearing your poppy? 8th November 2013 11:09 AM
It's coming up to that time of year again, Remembrance Sunday this weekend.

It's good to see the extra publicity the poppy appeal is getting, and nice to see youngsters being taught what it's all about.

If you haven't got a poppy yet, there's still time