The Oil Industry 18th August 2011 9:39 AM
Not too sure I understand you, assume you have a website up and running with these products? You've posted in the online marketing section, so are you are focusing efforts on online marketing or is this a general question on how to gain leads or introductions?
If online, I guess it's going to be down to the quality of the site, the message, perceived quality and usefulness of the product, and how the target audience normally buy this product.
Is this something users would normally google, or would they expect suppliers to request a meeting and a face to face suited and booted pitch? Can't imagine the tech support team of BP googling for a new reactor?
Out of sheer curiosity, just googled oil industry reactor
Look at all the adwords results! Blimey, maybe people do buy reactors via Google! There's the answer, get a good adwords campaign going!
If online, I guess it's going to be down to the quality of the site, the message, perceived quality and usefulness of the product, and how the target audience normally buy this product.
Is this something users would normally google, or would they expect suppliers to request a meeting and a face to face suited and booted pitch? Can't imagine the tech support team of BP googling for a new reactor?
Out of sheer curiosity, just googled oil industry reactor
Look at all the adwords results! Blimey, maybe people do buy reactors via Google! There's the answer, get a good adwords campaign going!