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You sell the idea fine, the concept is great, but you don't mention the fine print/restrictions that impact upon the client with regards the longevity of this idea.

So re second para, if they will own the domain name then how can you rent it to them?

People already do this, so its not a new idea. It especially works for trades who don't understand they are paying over the odds long term but need the leads and think this is better than adwords because they basically haven't got a clue. However you can end up with a limited lifecycle business.

To explain:

When they eventually figure out the domain name and the email address isn't theirs (because it can be sold on to another person if they decide not to continue paying for it as I assume you can only use a generic domain name not a branded one or their own current one if they have one) they will leave eventually.

Its fairly easier to get a website to page one for local keywords, so what they would pay you monthly over say 1-2 years, they could pay me the same money and have a mobile friendly professional custom design website of their very own, hosted, and the seo to get them to page one, for a lot less than I see people charging for this option (typically £50 a month), hence over 2 years it starts to work out expensive. I'm not self promoting either - but this is an example of what you are up against, and once they have made money from their leads, their natural next step is to have their own site generating their leads for a whole lot less. Hence they go to a web designer with their wodge of cash they may have made form a year's leads of you.

After a year when they realise the amount spent over a year and they still don't own it and could lose that to a competitor, that's when you lose them. I have had these people come to me. 

Ideally, you want a business model that retains your customers long term, so what I am saying is look at the cost long terms and view this as keeping them long term and building the customer base, and not charging a fee that after 1 year, makes them realise its not worth doing as all you are doing is ending up having to keep finding new customers. Obviously they wont all do this, but I am calculating by experience of knowing the nature of it all, many will, and that's not a wise business model if you are serious about it.

 

Facebook? 9th June 2015 11:57 PM

On this topic, has anyone got Windows 10 installed and ready to roll out in July?

Facebook? 9th June 2015 11:55 PM

And your operating system is definitely Windows 7?

 

ps FF doesn't update automatically unless your settings are set to update automatically. 

 

Facebook? 9th June 2015 9:55 PM

I bet you have still got IE6 installed haven't you lol!

 

Joking apart, have up updated your version of explorer?

 

 

It just came to me like a flash when I saw your post lol sorry, no thinking or skill involved on this occasion!

Can I be the first to name the movie?

Fifa Las Vegas!

 

A Little Help Please 29th April 2015 2:06 PM

I wouldn't do it free of charge; I would sell it as a membership subscription service so we can tap into it across the year as and when. And as a paid member be entitled to discounted services within that.

Clearly it wasn't a date for a big change. Maybe they are rolling it out slowly starting on 21st. None of my websites are affected yet.

"it's really easy to implement"

 

are you referring to updating a stock theme that has been updated to be responsive and requires  a click to update it? I know half the world uses cheap or free themes and if so, many will be updated to be responsive and so you can often get a free update to make your wp theme responsive (same for other cms themes) but not so with a custom theme - which is what a business is more likely to have.