Hopefully a lot of us will have some form of marketing plan and business objectives for the year ahead.
Here were our targets from last January, and results
- Increase revenue.
- Sign up 5 new partners.
- Continue to Grow Social Media Exposure.
Twitter Followers: 3,702
Facebook Business Page: 2,652
Google+ Business Page: 145
Results
We managed to grow revenue slightly.
Signed up 2 new partners, so fell short on that.
But Social Media is growing slowly but surely.
Twitter Followers: 4,142
Facebook Business Page: 3,355
Google+ Business Page: 270 (still struggling!)
Plan for 2016:
- Increase revenue.
- Sign up 2 new partners.
- Continue to Grow Social Media Exposure, focusing more on interaction.
- Follow marketing plan more strictly and stay on-piste!
- Take on new staff member.
Did you set yourself any targets for last year, and if so how did it go?
If you don't want to review it publicly, then sit down and analyse your results and revise it for this year.
Remember the cliché, keep doing the same old thing and you will get the same old results.