We recently did a Euro Cup email promotion, after loads of test runs with "Italian Job" headlines, we decheesed it slightly, and ran it as a time limited promotion until the final.
It's been our best one yet and was a roaring success.
But with the Olympics days away, are people becoming a bit weary with Olympic promotion, or is there still marketing steam left in it?
Anyone else care to share their Olympic tag lines or promotion gems? Is anyone from the States or anywhere else running Olympic themed promotions?
The SA team has a good one - "Bring it home". Kinda ironic seeing we didn't do too well in the last few games At least our Cricket Team is doing ok. 
