What is Meant By lead generation?

By : Growing Business
Published 21st November 2012 |
Read latest comment - 31st May 2013

I am working as a Freelancer and a i saw many time there are so many lead generation jobs...What is Meant By lead generation. What its purpose??

angelajason06
Comments
Lead generation is similar to bring customers on to your website. you basically provide them a way through which they can move towards your website by putting your links

MarkSmithBvs

Lead generation is just a marketing term, meaning generating consumer interest for a company's products/services. The aim is to get quality leads which will eventually turn into sales.

YCO

Lead generation is basically a marketing term. Leads can be generated through advertisements and also other non- paid sources. A major part of lead generation is getting quality leads. This means that the person should be ready to go to the next step of purchase. Identifying quality leads is also a major part of this process. Leads can be generated based on interests, need etc

alicemenezes

I am working as a Freelancer and a i saw many time there are so many lead generation jobs...What is Meant By lead generation. What its purpose??

In my concerned you have to generate raw data that useful to direct approach for increasing sales. If you are getting this profile the you would have to perform some manual research for collecting data and would have to make new clients for service or products its quit equipment sales guys jobs. Even there are many leads generators available in market like ReverseApps , Marketo etc which are famous among marketing and leads generator guys to collect relevant contacts details from search engine

punitbook

Basically people, who want to develop their business are not sure what to do, so they hire freelancers to generate leads (potential clients) for them. There is a great variety of methods. I have always said that if you are good in lead generation, you are good in sales and vice versa. However to become that good you need experience, experience and more experience

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Like others have said, lots of explanations for lead generation - the main thing is that it gets customers to the business itself, not necessarily creating conversion or sales.

Scintillion

Basically people, who want to develop their business are not sure what to do, so they hire freelancers to generate leads (potential clients) for them. There is a great variety of methods. I have always said that if you are good in lead generation, you are good in sales and vice versa. However to become that good you need experience, experience and more experience

What methods you are talking here I would love to know more about them. Actually its always better idea to hear experts and that divert your experience in right way

punitbook

What methods you are talking here I would love to know more about them. Actually its always better idea to hear experts and that divert your experience in right way

Hi there, I have made a thread where we can discuss lead generation ideas. Basically the main methods used depend on the market field and the target audience you are trying to reach!

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