Posts

I thought I try a facebook page 13th January 2011 5:54 PM
lol, appreciator, it drives me to despair! Farmville requests and business spam...

But a lot of people do love it, and it's another marketing avenue. I can see it going only 1 direction, although I suspect it also needs to mature further.

I'm looking forward to the results of your pondering...

We are about to set it up with a couple of clients.

Being forever negative on the topic - will it go the way of 'article marketing' and the like? Everyone jumps on the bandwagon, the system becomes abused, and the emphasis placed on it by search engines is reduced still further?
I thought I try a facebook page 13th January 2011 2:04 PM
OK Steve - good points.
Interesting that you have already metamorphosised into a Facebook appreciator.

Let me therefore ponder further !!!!!!!
I thought I try a facebook page 12th January 2011 9:35 PM
Nope, if you think it won't work, then it won't.

If you think it will, it will. Can't spend all night convincing a sceptic, lifes too short, and I am not getting paid!

Sorry Kip - I thought this was a debating/help forum.
Fair enough.
I thought I try a facebook page 12th January 2011 9:20 PM
Sorry Kip, I just do not see the compulsion for a string of senior managers signing up on Facebook to find out about preventing fires. (I can see them going to Google)
I also find it difficult to see how Centurion can come up with sufficient ongoing information/chat to keep the whole package alive and interesting.
Can you give me a creative idea/example? What can Centurion do on its page to generate fans?
As I said, I can see a beauty salon finding topics very easily. I use Facebook for a some salsa clubs - a great way to keep a few hundred people immediately updated on a regular basis.
Wetherspoons does a oood job with Facebook - I can see the logic.
But . . . . Fire Prevention? Seriously, help me out here - I am willing to realign my thoughts on this.
I thought I try a facebook page 12th January 2011 9:07 PM
I can see a salon benefiting from the approach Kip. Agreed.
I would not dispute SOME types of business can benefit.
But a Fire Prevention Service?
Its not a design issue, its a business issue.
I thought I try a facebook page 12th January 2011 8:51 PM
A man once said that the world was round, and was laughed at. SMM works fine when done correctly, and as algorithms are already factoring in your SMM to your SEO and rankings I would of thought a professional would push that.

Adsense thing was I do not know people that run adsense on their own websites (not dedicated business ones anyway, directories and blogs I understand).

Do they not direct traffic away from your business? As I have just seen adverts on there that are the same as the services you offer, maybe its just me, I would rather have the client, than the 20p.

Hiya Kip.
Centurion Fire Protection Services is the business.
How would you seriously recommend them setting up and actively promoting a Facebook page? How would you get anyone to be a fan?
I am ready and willing to have my thought patterns re-aligned.
I thought I try a facebook page 12th January 2011 8:13 PM
Dr Ian, I am honestly shocked at an internet marketer pooh poohing SMM, and hammering your website with Google Adsense, each to their own I guess.

Hello Kip.

Unsure what yo mean by 'hammering Adsense'.
But I am attempting to ensure Centurion does not waste his limited resources on an marketing avenues that are highly unlikely to produce results.
I thought I try a facebook page 12th January 2011 7:51 PM
Centurion-FPS
What advantage does a facebook page has to lets say building backlinks? Facebook links have a no-follow thingy (sorry I;m not a coder) which facebook is useless.

If you are talking about a fan page, how do you actually make it more visible on facebook domain?

You are correct in that there is a no-follow with links on Facebook.
The point is you can use Facebook IF you have something useful to say/update on a regular basis to a distinct group of people - your fans.
However, if you are a regular ordinary business owner then my view is you are completely wasting your time getting involved with Facebook. Concentrate on meaningful promotions/marketing.
Qype - is it worth it? 6th January 2011 10:11 AM
There are major changes taking place in the way Google is dealing with Places/Maps.
I am sure the emphasis on a number of these parameters will be modified over the forthcoming months.
Qype - is it worth it? 5th January 2011 10:20 AM
Interesting article. Obviously it's 2 years old, and with the subsequent layout changes, and move to google places, is the "citation" which was the web pages tab, now "more about this place" ? Or maybe we are seeing a different version in the UK?

Or am I looking in the wrong place?

This is more up-to-date.
How Do You Rank a Phone Book?