“Re-purposing content on various sites allows for a wider reach that encourages discussion on different platforms, I can guarantee that I won't be the only that is using the strategy!
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Definitely not, and I'll freely confess to being guilty to using lazy techniques like automated twitter feeds

but then you take a step back, and stop following the pack. Spending a bit of extra time making unique content will encourage more discussion and gain far more respect, especially as most of us regularly frequent multiple forums.
There's multitudes of SEO peeps that pass through here, most all following the same old style, low quality post counting, link dumping, some stick around, but there's 2 in particular on here who buck the trend and generate some very interesting posts and contributions, and have let themselves become seen as natural experts on their chosen topic.
That to me is the beauty and potential of Social Media, and it can generate genuine leads, but I think only a personal touch can achieve it for it to seem believable, unless your ghost writer/social media manager is very good.
“With regards to outsourcing, I find that many business owners just don't have enough hours in the day to follow a defined strategy (if they even have one) and update their profiles.
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Very good point, and I can see why a lot of people will outsource, I only hope the outsourced SMM industry doesn't end up with the same reputation as the SEO industry, or even worse, it's the same people
Hope you stick around and become our resident SMM expert
