What is the use of SEO?

The use of SEO is to help promote your website or services online using various online marketing tools, Using search engines to find products SEO is a useful way to help promote your company and get higher within organic listings on major search engines.

The advantages of SEO are it can increase your websites brand and generate new sales or leads depending on weather you offer products or services.

Disadvantages it can be very time consuming and take along to get ahead of competition within major search engines.

obviously, basically it is one of the ways of promotion over the interbet.

This article explains White Hat & Black Hat SEO Very well

What is White Hat SEO and how is it diffirent to Black hat SEO

If you still need some help drop me a PM and I will try and explain it a little more and provide you with some tips and advice

black and white SEO are the two ways of doing SEO. white SEO is a right way of doing SEO while black SEO are the cheating means of doing SEO.. one makes Google a fool :P

The Top 3 Advantages Of SEO

Increased Internet Exposure
Affordable
Boost Business Efforts

So putting in the keyword of Singapore House Rental at the bottom of your post, doesn't that mean that this post is now competing against the site you are trying to optimise?

It probably won

lol maybe I'll get a free holiday? Got a great shopping centre, but the humidity is out of this world

Times are hard so you never know, maybe in exchange for a Premium Online Advertising listing