SEO versus SEM? Whats the difference?

Hi Friends,

SEO vs SEM. SEO means Search engine optimization to the process of configuring or optimizing your website with the appropriate Keywords to associated with, in a manner that will make it easily "seen" by search engines.

Search Engine Optimization is the process of increasing a web site’s rank and the amount of quality traffic sent to it via the organic search results of a search engine for specific keywords by optimizing various elements of each web page within a site.

Search Engine Marketing is the process of researching and positioning a web site within search engines to achieve maximum exposure. A SEM campaign includes SEO, paid inclusion, pay-per-click, and other related services that will increase qualified traffic to your web site.

Link Building put in SEO.SEO and link building strategies I have found that with all the information readily available, very little of it is actually revealing in any real way.




Thanks...
didmac

Ahh, but as an SEO company you would say that wouldn't you

Welcome aboard Didmac, your welcome to stay and contribute, but frown on single post link droppers

After 10 decent posts, your welcome to leave links in your signature.

In my opinion SEO is on page optimizer and SEM is off page,

Correct me if I am not understanding

SEO is the Subset of SEM

There always will be a clash between them both although both are very important and link building some people might thing might not be needed for one you would be very wrong.

You might think by creating say some SEM content and publishing it that the job is done it will help your company! WRONG how will people find this article or useful text if you don