Hello, my name is Skyler Jarman.
I am writing this beginners guide in hopes of being able to help some of you who are looking for a basic knowledge of starting with Google my business. As I stated, this is intended for beginners.(Newbies)
Verifying/creating a "Google my business"
This is 100% free, anyone can create a "Google my business"
Google My business
Verification Support By Google
Be sure to add as much quality content, in your dashboard as possible. I highly recommend adding images and every so often posting something inside your dashboard. Google is after good content, something to show its users that it is providing them with quality search results. Do not post content full of keywords, tread lightly. I like to think of Google as the worlds first virtual intelligence system.
Website
Having a website has become a lot more important as a ranking factor with the latest Google update. Make sure when creating citations your business website is listing the same NAP information.
Name
Address
Phone Number
Citations
A "Citation" is a term people use for posting their Name, Address, and phone number into directory listings.
It is important to fill the entire citation out. Some citations will ask you for more information then just your NAP. Complete the entire citation, make sure you pick the correct Category!
Tip: It is a good idea to get an idea of what citations you are already listed on before listing any more citations. You can find where you are listed by entering your business phone number and business address into Google's Search Engine. (Play around with the keywords, includes business name etc.,) Each listing that pulls up will be everywhere your number and address is posted online. It is a good idea for one to go through all previous citations and fix any incorrect listings before listing any more new ones.
Reviews
Reviews help a lot visually, due to recent updates, reviews are NOT as important as a ranking factor like they once were. Reviews will still help you when it comes to ranking just not like they once have. Google has put in tremendous efforts in order to stop fake reviews. I do not recommend trying to outsmart Google, The worlds largest intelligence system.
Provide Quality Service, The reviews will come with time. Patience is of the virtue.
Google my business FAQ
What’s the difference between Google My Business, Google Places for Business, and Google+ Pages Dashboard?
If you previously used Google Places for Business or Google+ Pages Dashboard to manage your business information, your account has been automatically upgraded to Google My Business. Google My Business makes it easier than ever to update business information across Google Search, Maps and Google+.
Please Feel free to ask any questions.
Thank you,