Why can't SEO's be performance based? 16th December 2011 3:20 PM
I think it is harsh to look on the whole industry based on a few people. I could just as well say the same with plumbers and the plumbing industry.
There are good people and bad people in the world. SEO is an easy to fake/claim that you have knowledge and skill.
I personally offer first 3 months contract and then month by month, I dont like tieing people in to a long contract. I do first 3 months as it normally takes 3 months to see some good results (some times quicker), then if they like the results then they can carry on month by month. I have the confidence that they will carry on, and if they don't then either the niche/area they are in isnt profitable enough for them or they are cheap people and always trying to get things as cheap as possible.
I've seen people get to the top and then demand a cheaper rate, because its cheaper to maintain top spot than achieve it. Then they threaten to go elsewhere where people are offering this amazingly cheap deal if they dont get it cheaper. Then when told that they can but then it offers up being able to work with someone else in their niche who wants and needs it they quickly say sorry and that they were just exploring their options.
Now to a big reason why people don't like offering to work on performance base as it is hard to predict, but because they are ultimately scared that at the end of the spell that they won't get paid for all their hard work, time and costs they have had to bear.
I haven't done seo on performance base for this reason but if I had an iron clad contract and knew for 100% that the client would pay and not just run off and disappear, I would be happy to do it. But I would also ask for more this way as the risk is higher so I would expect to get a better ROI.
Hope it helps
JamesK
There are good people and bad people in the world. SEO is an easy to fake/claim that you have knowledge and skill.
I personally offer first 3 months contract and then month by month, I dont like tieing people in to a long contract. I do first 3 months as it normally takes 3 months to see some good results (some times quicker), then if they like the results then they can carry on month by month. I have the confidence that they will carry on, and if they don't then either the niche/area they are in isnt profitable enough for them or they are cheap people and always trying to get things as cheap as possible.
I've seen people get to the top and then demand a cheaper rate, because its cheaper to maintain top spot than achieve it. Then they threaten to go elsewhere where people are offering this amazingly cheap deal if they dont get it cheaper. Then when told that they can but then it offers up being able to work with someone else in their niche who wants and needs it they quickly say sorry and that they were just exploring their options.
Now to a big reason why people don't like offering to work on performance base as it is hard to predict, but because they are ultimately scared that at the end of the spell that they won't get paid for all their hard work, time and costs they have had to bear.
I haven't done seo on performance base for this reason but if I had an iron clad contract and knew for 100% that the client would pay and not just run off and disappear, I would be happy to do it. But I would also ask for more this way as the risk is higher so I would expect to get a better ROI.
Hope it helps
JamesK