Posts

Adwords good or bad? 18th May 2012 10:00 AM

“[FONT="Verdana"]spent almost $1k already...what do you think is the problem? does anyone know?[/FONT]”

I'd say the quality of your keywords! $1k for 476 clicks, that's nearly $2 per click. Obviously depends on the competition, and potential rewards for each conversion, but seems high just for a click.

Can you see the quality scores for your keywords? If they are low, then address it, make them more relevant to the landing page (or vice versa!)
Do you add in negative keywords, this can have big savings.
Do you limit your campaigns running time? eg for us, we don't serve adds after midnight, as we get minimal conversions, but still plenty of clicks.

Sure fire way to make money on the Stock Exchange 18th May 2012 9:51 AM

Originally Posted by Barney

“Yes it was somewhat out.....

”

lol hmmm, bloody Euro crisis! Bailed out of RBS, especially now they are voting to mess about with the shares to try and fudge the price to

Google Knowledge Graph 17th May 2012 1:35 PM

Google is currently rolling yet another enhancement to the search results. This time it's the Knowledge Graph!

Do a search, and on the right of the results, if relevant, you will get some info about the topic. A mini wikipedia meets google!

See a search below for Einstein:

No doubt the idea will be to have us randomly surfing and staying on Google. Now the question is, what (if any) impact will this have on those of us doing online marketing, and how can you use this change to your advantage?

Here's the Google Blog if you want to learn more:
Official Google Blog: Introducing the Knowledge Graph: things, not strings

UK and EU Cookie Policy 17th May 2012 1:13 PM

Clive just forwarded me this link, it seems most of the UK Government websites won't be compliant by the deadline

BBC News - Cookies: Majority of government sites to miss deadline

Pinterest - whose using it and what do you think? 17th May 2012 1:05 PM

Well shows what I know

Obviously someone sees some value in pinterest!

"Social networking service Pinterest is to receive $100m (

What Are You Listening To Now? 17th May 2012 12:59 PM

Originally Posted by hdm

“Right now? This little gem... enjoy

Iron Maiden - Hallowed Be Thy Name (Official Video) - YouTube”

Maiden Maiden Maiden

UK and EU Cookie Policy 16th May 2012 10:03 AM

After doing a post on it last year, I'll confess to not getting around to doing any research, and paying enough attention to the impending cookie laws.

These were forced out across Europe and the UK's interpretation was rolled out in May 2011, but will not be enforceable until 26th May 2012.

You now need to inform visitors about the cookies used on your site, and give them the option not to use them.

A lot of it is open to interpretation, and some big websites such as yell.com and bt.com have pop up boxes with cookie options, others either haven't rolled it out yet or some just have cookie policies.

I'm about to sit down and crack on with ours, so has anyone else rolled this out yet on their sites?

Here are some useful links if you want to know more about the regulations. The first one by Affiliate Future is quite a good one, and the ICC is pretty clear, unlike the official policy

Affiliate Future's Interpretation
http://www2.freequotes.co.uk/zemond/affiliatefutures/other/AF_Cookies_Legislation2.pdf

International Chamber of Commerce Cookie Guide
http://www.international-chamber.co.uk/components/com_wordpress/wp/wp-content/uploads/2012/04/icc_uk_cookie_guide.pdf

The Official Policy in the UK: (confusing and unclear techno babble)
Cookies Regulations and the New EU Cookie Law - ICO

Be interesting to see how and if this is enforced, and is this a Europe policy or is it being implemented in different formats world wide?

Thanks for this post:

Thanks from: Richardwell25

European Union 15th May 2012 3:35 PM

Originally Posted by andrewtomkinson

“The European Union as a free trade area and defence pact is a good idea.

A common currency does not work unless one country has absolute control.

Germany should go back to the Deutschmark and leave the rest to sink or swim on their own.”

As DrIan said, 10 years ago the term was EuroSceptic, now it seems we're in the majority.

I wish we could fast forward past all this Eurocrisis and start moving into recovery. If the Euro's going to collapse, let it happen now before the ECB & IMF bankrupts itself and everyone else keeping the Euro afloat. World just seems to be going round in circles.

Article Writing Is It Still Worth Doing! 15th May 2012 3:19 PM

In this post panda world, what are the rules now with article submission?

If you have a good quality article, would you just submit to one article directory? Or is it still a case of submitting to multiple directories? Just wondering about duplicate content.

Or is it a case submitting to a few gives you a better chance of getting your article picked up?

In the bad old days you would maybe rewrite or spin for different directories, but I'm guessing that's all ancient history now?

Britons Got Talent The Winner Ashley and Pudsey 15th May 2012 3:09 PM

Is this one of those shows where the judges do loads of shouting and the audience does lots of whooping

You do know it's all rigged? Oh dear, I really am middle-aged