Link Building?

They are not so much for people to leave, specially if they are _blank links, but if you have people visiting your site and then they realise that it is not what they were looking for, it gives a great way to target their exit, instead of them wandering back to google!

Huh? You're kidding right? Putting links on your website to help those visitors leave who wondered into your website by mistake? I see you have a sense of humor...

A sense of humour I do have

But I still think a valid point, but to give you an example, I just clicked on your site and couldn't believe that people still use pagers, but with no exit links I just closed the window down, if you had a relationship with a friend or another business, you may have placed a link to their site, I would have probably visited it instead of just closing the window (which has also increased your bounce rate) and likewise from your link partner, his site may have had no relevance to someone and they may exit to your site, and see something they like.

As a design company, we show up under all sorts of design searches, yet we do not design furniture or houses, so an ideal link partner would be someone in a similar industry (but not the same).

Also there is a huge international company called Kip that do large format printers, who we are currently talking with, as we have a lot of their traffic coming to us by definition of our description and name.

Again there is Kip Educational centres, if they are looking for Kip McGrath they will not find it on my website.

With a name like Gator, do you not think you have visitors that see no relevance on your website?

Looking at Gregs original question, he's asking about link building, so I'd read that as building quality inbound links, not neccessarily reciprocal links.

Taking Kips point though, if you are reciving a decent amount of traffic, depending on the type of site, surely a good strategy would be to direct visitors who can't find what they are after to natural exit points which you can monetize?

All depends on your model, I know this is something Steve is always going on about, finding and tweaking your business model.

Talking of 'on topic' I just added the "Free US Business Listings" link to my other project, as agreed with Steve a while back, had a complete rebuild but just added it now, now thats a relevant link for you!

Thank you kind sir!! And added your good self to our last blog, see networking in action!

What blog? Am off hunting now!

Greg, the lesson here is to get a good relationship with your link swapping!

Good Monday morning!

Back in the early 1980's, when the internet was first introduced, I dabbled in Website designing as a hobby. After a few classes, I built my own personal Website. I was so proud of myself then. Did not have to worry about ranking and all that comes along with today's Website marketing stuff,though. Fast forward it about 15 years. I, now, have to build a site for business, and have found out that everything has changed, especialy this backlinking idea. I have talked to a few folks, from different companies, they've all told me about backlinks and the values they have on my page ranking increase. How time has changed!!!!

lol, welcome aboard TrangSle

I see we have an internet warhorse amongst us! Building sites in the 1980's!

I think 1996 was my first dabble, when forums were called newsgroups, and you could enter 11111111111 into Microsoft keycodes

Backlinks are the pagerank currency unfortunately, although remember quality is always better than quantity...

A true veteran!

I can see the changes already passed, the more worrying thing, is imagine what i will be building in 10 years!