
Ever since Google unleashed the Penguin (the codename for it's link spam algorithm) there has been a lots of confusion, hysteria, hype and bizarre advice dished out across the web. The subsequent release of the Google Disavow tool (enabling you to manually enter the link address you no longer want to be associated with) has just made things worse!
The reality is, it is all aimed at removing or distancing yourself from "bad neighbour hoods" or in other words, dodgy links of questionable value or origin.
Unfortunately all the scaremongering is making people get rid of perfectly good links and actually hindering their online marketing rather than helping it.
At least it's not just us. According to SearchEngineLand, StumbleUpon is now getting regular requests for removals, a policy which Danny Sullivan, Search Engine Lands founder has described as dumb

Why Asking StumbleUpon To Remove Your Links Is Dumb