Yahoo/Yelp Review Chaos

with yelp, dont you need to sign to be a member? So you cant just go and leave a review, you have to join the community (like Qype used to be).

Wasn't sure about this, so tested it out!

So yup, you need an account to leave a review, which is a shame, as that will deter a lot of people, but I suppose the argument for it, is if you want to leave lots of reviews and be a "Yelper" then you only have to do it once.

But within 2 minutes of me joining, I have a friend...

and another just come through....

Yep.. and another.....   god I'm popular 

Maybe this is what people want, but it doesn't float my boat...

So finally I've had enough of getting bombarded:

So no doubt, log in, and go to email preferences, and yup, a nice obvious stop any more emails. Sounds fair enough.

I then get the following message:

What? You mean Yelp have someone employed to select the tick box to stop sending me emails?

Come on Yext, you're supposed to be a market leader, with endless developer resources, and should be leading the way in innovation design and features. Not spamming people by default.

B- must try harder.

No it's not sour grapes or cheap competitor bashing. I think the Yext platform is very good and would encourage any small business to get signed up. While you are there, give us a review!

It's the lack of thought into some of the design flow processes of the review system that annoys me. Or maybe it's my OCD and nobody else minds