The blog is no more... well at least mine anyway...

By : Administrator
Published 16th July 2012 |
Read latest comment - 29th November 2012

After seeing words of wisdom from another blog post:
I just stopped mine for a while as we had no one reading them.

I too have followed suit. Well to be honest, I think you have to have the right mentality to blog, and I haven't got it,

After half heartedly trying to get mine going, I've finally given up and laid it to rest with a final post to posterity that my stats tell me will be read by about 3 people a day

With all this new found freedom, I've decided to make a bigger effort on my Facebook and Google+ accounts (as well as the forum obviously).

Personally I like the shorter posts that you tend to do with forums or social media, plus the more immediate response, which makes you more likely to update a page, rather than let it get neglected.

With this in mind, are new businesses with time at a premium better off simply using a Facebook or Google+ page and linking to that, rather than creating a blog? Updates and traditional blog fodder could then be fed into a Google+/FB page, giving you social exposure, whilst also acting as a platform for company updates, announcements or general interest.

I know we have some great and successful bloggers on here, so would be interested to hear a good counter argument.

Maybe it's a case of lazy bloggers like me are looking for a valid excuse to justify our lack of blogging success?

Be interested to hear if pro bloggers would still advocate a new start up to invest time and energy in building a successful blog?

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn
Comments
I am quite confused by Google+ pages as it is very difficult to start following people and have them following you? how have you gone about building a following??

Most people I try to follow I am not allowed to for some reason.

enterprisepe

how have you gone about building a following??

Most people I try to follow I am not allowed to for some reason.

Must admit, I haven't really tried to deliberately build a following, most are either members of the forum, my local services customers, but I've had a few followers from Linked in.

I guess it's a bit like twitter, follow people in a similar industry or like minded, and take it from there. Now I've decided to spend more time on G+, if I get any hints on building a following, I'll be sure to share them

But I don't want to steer this post away from the blog topic though

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn

I'm not a problogger, but I love to write. I guess because of that I will always write a post or two when I can. I just find that, its not always easy. I start writing about one thing, get sidetracked and then end up writing about something completely different Its still cool to be able to write something someone can enjoy, and I don't think I would stop, regardless.

Thanks,
Dreamraven

Try giving others the chance to blog on your site Steve. That way, it's less work for you and more content on your blog

Alan R

Yeah keeping a blog going does require more work than I think I anticipated!
However I think if its done right the rewards are great!
He says with a guilty conscience, and wondering when he last posted something!!!

We spoke to a couple of people who provide SEO type service about it, but decided that for the type of technical articles we tend to write it would be difficult to "outsource".
However they did give us some pointers, perhaps the most useful tip they gave us was to make good use of the scheduling feature (our is a WordPress blog), you can create a blog or two when you have time and ensure that you schedule them to go out at regular intervals, that way you can start to create a bit of a backlog of them, which ideally you'd create in any downtime, then rack them up.

Coincidentally this feature was recently introduced in Facebook, so you can do the same with your Facebook posts, there used to be a couple of apps that did it in the past.

The other good thing about this is you can play around with the timings (more so w/ Facebook) and see which is the best time to get an engagement from your fans, since your able to track it from the built in analytics.

Takes a bit of time to get it right, but once you are in the rhythm it become part of the routine.

Thanks,
Remotetechs

...With all this new found freedom, I've decided to make a bigger effort on my Facebook and Google+ accounts (as well as the forum obviously).

It's been 4 months now - has it been worth it? Or have you just had more time to make more cups of coffee!

Personally I like the shorter posts that you tend to do with forums or social media, plus the more immediate response, which makes you more likely to update a page, rather than let it get neglected.

Agreed.

With this in mind, are new businesses with time at a premium better off simply using a Facebook or Google+ page and linking to that, rather than creating a blog?

Noooo. Well, to clarify, it's not so much about the pros/cons of a blog. It could be other content on your website, but what I find annoying (very!!) is when something appeals to me and I click on the link but if it takes me to Facebook and I have to login - but I don't. Invariably it doesn't appeal to me enough to warrant logging into Facebook. More companies seem to be doing it though. ...is it me?

It's been 4 months now - has it been worth it? Or have you just had more time to make more cups of coffee!

You can never have too much coffee! Well to be honest, the aim to really make the most of FB and G+ pages hasn't really gone to plan, but mainly down to how busy we are, which is a good thing, but is also frustrating as there genuinely doesn't seem to be enough hours in the day! But not having to think or worry about the blog is a good thing, and I have made a bigger (well slightly bigger) effort on twitter.

...but what I find annoying (very!!) is when something appeals to me and I click on the link but if it takes me to Facebook and I have to login - but I don't.

That's a good point I hadn't considered, mainly because I'm lazy and auto login. I suppose I'm talking more about actual FB and G+ pages, where users would be there in the first place. But I'll confess to normally ending up posting interesting threads from the forum, although, from the lack of FB comments or likes, obviously few other people find it interesting :blushing

Which kind of confirms my current theory that FB isn't really much cop for business...

Steve Richardson
Gaffer of My Local Services
My Local Services | Me on LinkedIn

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