But the theory is sound. Prove you are the owner of a particular blog, or content on a web page by linking it to your Google Plus profile.
Then in search results, you get a nice piccie of you by your content
Here's an example with Mr Google himself, Matt Cutts
On the top result (or at least when I saw it!) Mr Cutts has his pic to the right hand side of the results.
Social meets search!
Now obviously it stands out, because it's different, but once it's common place, I've no doubt we will tune out. Currently you have to have a head and shoulders shot in your Google Plus profile, so my forum avatars no good, and neither are company logos.
I like it, but Google needs to sort out it's policy for businesses, then I think this will really take off, with familiar logos to the right of content you are looking for. Weather that's a good thing or bad thing for the small website will depend on your viewpoint, but I see a boom for logo designers round the corner
But for the moment, any prolific bloggers have a great chance to not only get your name out there, but now your face!
You can get all the info you need to implement this from the below Google Link:
Author information in search results - Webmaster Tools Help
For wordpress site owners, here's a step by step set of instructions on how to implement it:
rel="author" and rel="me" in WordPress - Yoast
Be interesting to see if anyone has seen any success after implementing the author tag. has it directly related to increased targeted traffic/conversions?
